Press Release

Providing firm yet comfortable support, the Natural Buckwheat Pillow utilizes ancient customs from Japan to ensure proper neck alignment and reduce muscular tension.

We challenge you to the 21 day posture challenge! Yep – that’s 21 days to change a lifetime of bad posture habits. Can you do it? Simply wear the Bad Backs® Essential Posture Brace for 21 days (yes, that’s three short weeks).

Personal Trainer for fascia: the 3D active seat swopper. Fascia training is the latest fitness trend. It claims to create a great figure and iron away those unwanted cellulite dimples. But there is more to these pod-like sheets of tissue that sling all of our body parts like a fine body stocking. The fascia is the largest sensory organ of the body – larger than the skin - with an endless numbe...

iDock is a snazzy little portable laptop cooling device. It’s light and compact – and has two quiet yet powerful inbuilt fans. The fans work from within to actively cool the laptop battery and dissipate heat. Overheating laptops are always a hot topic. The myriad of battery and product recalls across multiple manufacturers ...

Though recognised for years by the United Nations (UN) accredited Health on the Net Foundation (HON) for its portrayal of relevant and ethical health information – has just received its FIRST Australian Award nomination. The innovative online healthcare company and it’s popular website Bad Backs, was recently selected as a Top 5 Finalist in the NetGuide Australian Web Awards. IMM...

With over 80% of the population suffering back pain at some point in their lives, Bad Backs – the leading Australian supplier of back care and ergonomic comfort products – has recently introduced the BackSaver Zero-Gravity – the latest technology in superior recliner comfort. The zero-gravity concept is something new for us in Australia, and we’re taking to it like a duc...

It’s getting to that stressful time of year again... are your back and neck just craving a sweet treat? Now you can treat your aches and pains yourself, without the need for expensive massage therapists or health practitioners. Get your hands on the brightly coloured secret weapon from badbacks.com.au that’s putting Svens and Ingas out of business... LIMITED RELEASE It’s g...

Snoring and sleeplessness may be a thing of the past, with the limited release of the Natural Buckwheat Pillow from innovative online Australian healthcare company, Bad Backs (www.badbacks.com.au). IMMEDIATE RELEASE Snoring and sleeplessness may be a thing of the past, with the limited release of the Natural Buckwheat Pillow from innovative online Australian healthcare company, Bad Backs ...

100% Aussie owned www.BadBacks.com.au joins forces with radio's vega91.5 FM to help chill out all those "totally flipped out" Dads out there. Dave, Denise and Shaun Micallef, better known as the 'Breakky Team' from Melbourne's vega91.5FM, want to find Melbourne's most uptight Dad ... 100% Aussie owned www.BadBacks.com.au joins forces with radio's vega91.5 FM to help chill out all ...

An increasing incidence and awareness of spinal-related injuries in umpires has promoted the Australian Football League Umpires Associations (AFLUA) to form an initial 2-year partnership with badbacks.com.au, Australia's leading online destination for back pain relief resources and products. Bad Backs for Umpires An increasing incidence and awareness of spinal-related injuries in umpires has...