Old news 80% of Australians suffer back pain, good news NASA research helps with new Zero-Gravity technology
With over 80% of the population suffering back pain at some point in their lives, Bad Backs – the leading Australian supplier of back care and ergonomic comfort products – has recently introduced the BackSaver Zero-Gravity – the latest technology in superior recliner comfort. The zero-gravity concept is something new for us in Australia, and we’re taking to it like a duck to water.
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With over 80% of the population suffering back pain at some point in their lives, Bad Backs – the leading Australian supplier of back care and ergonomic comfort products – has recently introduced the BackSaver Zero-Gravity – the latest technology in superior recliner comfort. The zero-gravity concept is something new for us in Australia, and we’re taking to it like a duck to water.
Zero-Gravity – It’s like a NASA launchpad in your lounge room!
So what’s the big deal about ‘zero-gravity’?
Zero-gravity was developed by NASA researchers looking for a way to reduce bodily stress suffered by astronauts during shuttle mission takeoffs. When in the zero-gravity position, your legs are above your heart, which is the position that doctors recommend as the healthiest way to sit.
Did you know that when standing we carry about 100% of our total body weight of pressure on the lower back.
…When sitting this increases to approximately 150% of our total body weight of pressure on the lower back.
…and when lying in bed this reduces to about 25%.
BUT when reclined in the BackSaver ‘Zero-Gravity’ recliner there is 0% of our total body weight of pressure on the back.
When there is less pressure there is less pain; since the body is in a better position to ‘heal’ itself.
If you’ve never tried a zero-gravity recliner, you will be amazed by the difference compared with a normal recliner. As soon as you lean back into the zero-gravity position, your legs are elevated, and you can actually feel the sensation of pressure and discomfort being taken away from your lower back. With your legs elevated your blood circulation improves and your tension fades away. As you settle into weightless relaxation (just like the NASA astronauts during lift-off) muscle tension is soothed and pressure on the spine is relieved.
Stylish and functional, the BackSaver range at Bad Backs is simply the best prescription for a healthy back.
“We’ve sold so many of these to lots of happy customers who are getting real pain relief for the first time,” said Bad Backs owner Felicity Wood, who deals with frustrated people all the time who are looking for a recliner or lounge chair that will help ease their aches and pains.
“With such a positive result for all these people, we’re even thinking of changing our name from Bad Backs to Good Backs!” Wood added.
“…Spending a half hour each day in the BackSaver Recliner is as close to therapeutic relaxation as you’ll get without special training…”
– Dr. George H Green, Director, The Biofeedback Center, USA
“…The BackSaver Recliner is the most comfortable chair I have ever sat in…I have one in my waiting room and find that patients come early just to lie back in the chair and relax…”
– Dr. Carol Robin, New York
BackSaver Zero-Gravity recliners offer numerous benefits and features, including:
- Clinically Proven to relax tired and sore muscles…..relieves your aching lower back
- Reduces Every Day Stress
- Increases Circulation by keeping you blood pooling in your legs
- Adjustable Headrest is easy to customize for your personal comfort
- Retractable Foot Rest for a traditional look and ease of use
- Cervical Neck Pillow for head support and comfort
- Finger Tip Adjustment balance & braking system for secure and controllable movement
- Stylish black leather or taupe microfibre finishes assure that this recliner complements any decor
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For further information please contact:
Rebecca Camilleri
PR Consultant to Bad Backs
Contact via email
Mobile: 0407 832 093